Personalized, Stress-Free Wedding Dress Shopping in Berks County

Looking for the best bridal boutique? Dressed in Love is located in West Reading, Pennsylvania—just 1.5 hours from Philadelphia, 2 hours from NYC, and 2.5 from DC. Brides travel from all over the Northeast to experience our size-inclusive boutique, expert stylists, and curated collection of designer gowns—all in a private, modern space that celebrates you.

We make wedding dress shopping fun, stress-free, and unforgettable—from your first fitting to your final yes.

📍Find us at 639 Penn Ave, West Reading, PA 19611

Limited-time offer: Book an appointment Tuesday through Friday and receive $100 off your gown. Appointments fill quickly—reserve yours now!

Book An Appointment

Choose the Appointment That’s Right for You

1 Hour and 30 Minutes | Free of Charge ($50 Fee if Canceled Less Than 24 Hours Prior) Your personal stylist will guide you through the wedding gown selection process, ensuring a fun and memorable experience. What to Expect: ✔ 1 hour and 30-minute appointment ✔ Your own personal stylist ✔ Champagne toast when you say

Bridal Styling Appointment

1 Hour and 30 Minutes | Free of Charge ($50 Fee if Canceled Less Than 24 Hours Prior) Your personal stylist will guide you through the wedding gown selection process, ensuring a fun and memorable experience.

What to Expect:

1 hour and 30-minute appointment
Your own personal stylist
Champagne toast when you say "yes" to your dress
Accommodates up to 4 guests
Need more than one full bridal appointment? A $75 fee will be incurred
Want to bring more than 4 guests? Book a VIB Styling Appointment for up to 8 guests

2 Hours | $175 Non-Refundable Fee Charged Upon Booking For the bride who wants the ultimate luxury wedding dress shopping experience. You and your guests will have the entire bridal store to yourselves for a private, personalized appointment. What to Expect: ✔ 2-hour private appointment ✔ Accommodates up to 8 guests ✔ Champagne for you and your guests ✔ Sweet treats upon request ✔ Customized music for your shopping experience ✔ Completely private boutique experience. We ask for at least 24 hours' notice when booking this appointment type.

VIB (Very Important Bride)

2 Hours | $175 Non-Refundable Fee Charged Upon Booking For the bride who wants the ultimate luxury wedding dress shopping experience. You and your guests will have the entire bridal store to yourselves for a private, personalized appointment.

What to Expect:

2-hour private appointment
Accommodates up to 8 guests
Champagne for you and your guests
Sweet treats upon request
Customized music for your shopping experience
Completely private boutique experience.
We ask for at least 24 hours' notice when booking this appointment type.

1 Hour | Free of Charge ($50 Fee if Canceled Less Than 24 Hours Prior) Looking for affordable wedding dresses? This appointment is designed for budget-conscious brides shopping for off-the-rack wedding dresses at discounted prices. Available Tuesday - Friday by appointment only. What to Expect: ✔ 1-hour appointment ✔ Your own personal stylist ✔ Selection of off-the-rack wedding dresses ranging from $499 - $1500 ✔ Accommodates up to 4 guests ✔ Need more than one full Love for Less appointment? A $50 fee will be incurred

Love For Less

1 Hour | Free of Charge ($50 Fee if Canceled Less Than 24 Hours Prior) Looking for affordable wedding dresses? This appointment is designed for budget-conscious brides shopping for off-the-rack wedding dresses at discounted prices. Available Tuesday - Friday by appointment only.

What to Expect:

1-hour appointment
Your own personal stylist
Selection of off-the-rack wedding dresses ranging from $499 - $1500
Accommodates up to 4 guests
Need more than one full Love for Less appointment? A $50 fee will be incurred

Book An Appointment

3 STEPS TO SAYING “YES”

STEP 1: BOOK YOUR BRIDAL APPOINTMENT ONLINE—IT ONLY TAKES A MINUTE. TAKE ADVANTAGE OF OUR $100 OFF WEEKDAY BOOKING SPECIAL
STEP 2: MEET WITH YOUR EXPERT BRIDAL STYLIST, TRY ON DRESSES, AND EXPLORE STYLES THAT FIT YOUR VISION.
STEP 3: SAY YES TO YOUR DREAM DRESS. LET’S GET YOU MARRIED!

Book An Appointment

Real Brides, Real Experiences – The Best Wedding Dress Shopping in Greater Philadelphia Area

"Amanda and the entire team at DIL Bridal were AMAZING! Amanda made my dress shopping experience fun and easy. When going into it I had a lot of anxiety about finding the right dress and loving the way that I looked. Amanda listened to what the general vibe of the wedding was and what I was looking for in a dress. She then picked some dresses she thought would match the details I had provided along with my body type. I ended up saying yes to the 2nd dress that she chose for me! They have an amazing selection of veils, shoes, and other accessories/jewelry as well. If you want to dress shop at a place that makes you feel important and valued, I cannot recommend a better place than DIL Bridal!!! Thank you for making me feel the most beautiful I've ever felt and helping make my wedding day a true fairytale!" - Charlotte

SAY YES IN A SPACE THAT’S
MODERN, FEMININE, AND MADE
TO CELEBRATE YOU

Your celebration starts here–the first champagne clink,
the first big “yes,” and the moment it all starts to feel real.

Personalized, Stress-Free Wedding Dress Shopping in Berks County

Choose the Appointment That’s Right for You