• Champagne & Shop

    Champagne & Shop

    Every 2nd Friday of Each Month!

    Every 2nd Friday of each month, we are open late from 6 - 8 for walk-ins.


    Guests can openly browse our inventory for bridal, prom, MOB, flower girl, accessories, etc while sipping champagne.  

  • Badgley Mischka & Jewel Shoe Spotlight Sale

    07/01 - 07/31

    Badgley Mischka & Jewel Shoe Spotlight Sale

    Step into style this July with our Badgley Mischka & Jewel Shoe Spotlight Sale! Elevate your look from head to toe with our stunning collection of shoes designed to complement every bridal ensemble.


    Explore our exquisite selection and find the footwear of your dreams all month long. Off-the-rack shoes start at just $99!

    You will also enjoy an exclusive 5% discount on new orders!


    Whether you're searching for the perfect pair of heels to complete your wedding day look or seeking chic flats for dancing the night away, we have you covered.


    Don't miss this opportunity to step into elegance and sophistication with our exclusive shoe spotlight sale!

    Book your appointment today!

  • Jacket Spotlight Sale

    09/01 - 09/30

    Jacket Spotlight Sale

    Indulge in our Jacket Spotlight Sale Event all September long! Discover exquisite jackets starting at $99 off the rack, with an additional 5% off on new orders!

    Elevate your ensemble with our stunning collection and find the perfect jacket to complement your style. Don't miss out on this fantastic opportunity to add a touch of elegance to your wardrobe!

    Book your appointment today!

  • Willowby by Watters Spotlight

    09/13 - 09/15

    Willowby by Watters Spotlight

    Join us for our Willowby by Watters Spotlight event from September 13th through September 15th.

    We will be showcasing the latest dresses from this top designer!

  • All Things Black & Pick a Pumpkin Month

    10/01 - 10/31

    All Things Black & Pick a Pumpkin Month

    Join us for our All Month All Things Black and Pick a Pumpkin Event this October! 

    Discover incredible savings at our event! 

    All brides get to pick a pumpkin prize when they say yes to their dress; prizes include:

    Additional 5% off on sorrelli studs and a bottle of champagne!

    Items starting $99 off the rack!

    All black items will be an additional 5% off on new orders!

  • Domestic Violence Awareness Month

    10/01 - 10/31

    Domestic Violence Awareness Month

    For Every 5 star Review DIL Donates $5 to Safe Berks

    For every glowing 5-star review you leave, DIL joyfully pledges to donate $5 to Safe Berks as part of our commitment to Domestic Awareness Month!

  • Pink Friday Champagne & Shop


    Pink Friday Champagne & Shop

    Join us on October 11th for our Pink Friday Champagne & Shop Event!

    Indulge in a day of shopping and celebration with 5% off all pink items.

    Guests can openly browse our inventory for bridal, prom, MOB, flower girl, accessories, etc., while sipping champagne. 

    Don't miss this fabulous event filled with discounts, fun, and bubbly!

  • West Reading Halloween Wine Walk


    West Reading Halloween Wine Walk

    Find out who DIL will be this year!

  • Brides for a Cause Dress Drive

    11/01 - 11/30

    Brides for a Cause Dress Drive

    All month long, we will be celebrating the gift of giving by giving back to a wonderful organization that helps so many brides across America. In our November Dress Drive, we will be accepting wedding dresses, veils, and bridesmaid dresses to be donated to Brides For A Cause!


    Email to coordinate the drop-off of your items, and we will donate them in your name!

  • Calla Blanche Trunk Show

    11/15 - 11/17

    Calla Blanche Trunk Show

    Discover the magic of Calla Blanche during our exclusive trunk show event from November 15th to 17th!


    Dive into the captivating world of exquisite designs and unparalleled craftsmanship as we showcase the latest collection from Calla Blanche.


    Experience the allure of intricate lace patterns, luxurious fabrics, and stunning silhouettes designed to enhance your natural beauty. From romantic ballgowns to sleek mermaid styles, there's something for every bride-to-be.

    Join us for this limited-time event and let our expert stylists help you find the wedding dress of your dreams. Don't miss out on this opportunity to say "yes" to the perfect gown!

    Book your appointment today!